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Amazon's Prime Video possibly launching in India this November

Amazon will be hosting an extravagant ceremony at an up-scale hot... Read More
After Amazon announced that its video streaming service, Amazon Prime Video is launching in India, a lot of speculation has anticipation had built up on when the subscription based service will launch.

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While it was earlier thought the video-streaming service was going to go live on Diwali, Huffington Post India claims, it will be sometime later.

Instead, Amazon will be hosting an extravagant ceremony at an up-scale hotel in Mumbai on November 9 to launch the service.

HuffPost India claims Amazon has roped in Karan Johar for the official launch, whose movie Ae Dil Hai Mushkil releases on Diwali Weekend. Because of logistical reasons, the launch had to be pushed back to November 9, a week after Diwali.

Amazon has also come into a deal with Karan Johar's Dharma Productions to own exclusive rights to stream all upcoming and past movies under the Dharma banner.

In addition, Amazon will make announce more details about Bahubali: The Lost Legends, the first Amazon original animated series for Amazon Prime Video users in India. The director of the original Bahubali movie, SS Rajamouli will also be present at the event.
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Amazon has also announced an original show with Farhan Akhtar's Excel Entertainment for a cricket show, Power Play. Although it is not confirmed yet.

Amazon is also trying to acquire sports rights from around the world, although it has so far been an expensive affair for them, because Hotstar backed by Star and Sony will also be in the running to acquire the right the English Premier League and the Indian Premier League.

Amazon's Prime Video service is viewed as a viable rival to Netflix. It has some interesting originals like the Man on the High a castle and also soon the Grand Tour will debut on is service which features former Top Gear hosts Jeremy Clarkson, Richard Hammond and James May.
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Subhrojit Mallick

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