Reliance says JioMart is on track to be No. 2 in quick commerce

BENGALURU: Reliance Industries on Thursday said JioMart is on track to become India’s second-largest quick commerce player, underscoring intensifying competition among rapid-delivery platforms even as rivals await their latest quarterly results.

In its earnings presentation, Reliance said JioMart’s hyperlocal commerce business recorded a daily run-rate of about 1.6 million orders during the December quarter. Online average daily orders rose 53% quarter-on-quarter and more than 360% year-on-year, while the platform added 5.9 million new customers. JioMart now operates across 5,000 pin codes, supported by over 3,000 stores in more than 1,000 cities.

The company said it continues to expand its dark-store network to reduce delivery distances. However, Reliance did not disclose market-share data or provide a timeline for achieving the second-largest position.

Rival platforms Blinkit and Swiggy Instamart are yet to report their latest quarterly results. Based on the last publicly disclosed Q2 numbers, Blinkit’s total orders imply a daily run-rate of about 2.4 million, while Swiggy Instamart’s figures suggest roughly 1.1 million daily orders. These are broad indicators rather than like-for-like comparisons, as delivery intensity, coverage, and reporting periods vary across platforms.

Competition in quick commerce has sharpened in recent months, with market-share estimates increasingly contested. In November, Swiggy dismissed media reports citing shifts between its Instamart unit and Zepto as “baseless and unreliable” in a filing with stock exchanges. The company said the report was based on an internal memo attributed to a financial institution that referenced research firm Redseer, which Swiggy said had not shared such data. Swiggy urged investors to rely only on its official disclosures, noting that the cited market-share numbers did not reflect its internal research.