This story is from October 13, 2021
MX Player crosses 1 billion download mark on Google Play Store
MUMBAI: India’s leading entertainment super app, MX Player crossed a staggering 1 billion downloads on Google Play Store in just over 2 years of having launched its OTT service.
The platform has seen exponential growth during the year given the shift in content consumption in India.
According to data, there are only 15 non preinstalled apps, worldwide, that have more than 1 billion downloads (70 apps if default Google Apps on Android are included).
MX Player is the most popular streaming platform with over 280 million monthly active users in India.
It is one of the few entertainment brands to feature on this coveted list of Google Play apps with more than 1 billion downloads alongside Netflix (worldwide), Twitter, Instagram, Snapchat, TikTok, and Spotify to name a few.
Speaking on this achievement CEO of MX Media Karan Bedi said, “We’re very excited to have crossed the 1 billion download mark. Our vision since the launch has been to cater to the true Bharat and in just over 2 years since the launch of our OTT offering, we’ve managed to achieve this iconic business milestone.”
MX Player continues to be the market leader in OTT on the back of its strong content slate as well as cutting edge product and technology innovations.
Last years' popular shows include Ek Ti Begum 2, Aashram, High, Chakravyuh - An Inspector Virkar Crime Thriller, Hello Mini 2 and 3 and Samantar 2 amongst others, while upcoming shows include Matsya Kaand and Girgit amongst others.
MX also became the world’s first OTT platform to upgrade its video encoding & compression technology to H.266 (Versatile Video Coding) that slashes data usage for streaming videos by more than half – a path-breaking move in the space.
In March 2020, the platform expanded its OTT service internationally across 12 territories including UAE, US, Canada, UK, Australia, New Zealand, Bangladesh, Nepal, Afghanistan, Srilanka, Maldives, and Bhutan.
Stay informed with the latest Business News on Times of India. Explore updates on International Business, gain insights with Financial Literacy tips, and make use of Financial Calculators. Don’t forget to check the list of Bank Holidays in 2025, including Bank Holidays in January.
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New Year Special
The platform has seen exponential growth during the year given the shift in content consumption in India.
MX Player is the most popular streaming platform with over 280 million monthly active users in India.
It is one of the few entertainment brands to feature on this coveted list of Google Play apps with more than 1 billion downloads alongside Netflix (worldwide), Twitter, Instagram, Snapchat, TikTok, and Spotify to name a few.
MX Player continues to be the market leader in OTT on the back of its strong content slate as well as cutting edge product and technology innovations.
Last years' popular shows include Ek Ti Begum 2, Aashram, High, Chakravyuh - An Inspector Virkar Crime Thriller, Hello Mini 2 and 3 and Samantar 2 amongst others, while upcoming shows include Matsya Kaand and Girgit amongst others.
MX also became the world’s first OTT platform to upgrade its video encoding & compression technology to H.266 (Versatile Video Coding) that slashes data usage for streaming videos by more than half – a path-breaking move in the space.
In March 2020, the platform expanded its OTT service internationally across 12 territories including UAE, US, Canada, UK, Australia, New Zealand, Bangladesh, Nepal, Afghanistan, Srilanka, Maldives, and Bhutan.
Stay informed with the latest Business News on Times of India. Explore updates on International Business, gain insights with Financial Literacy tips, and make use of Financial Calculators. Don’t forget to check the list of Bank Holidays in 2025, including Bank Holidays in January.
Ready to Master Stock Valuation? ET’s Workshop is just around the corner!
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