CHENNAI:
Lufthansa
has started to offer special blends of Indian
masala chai
onboard its
flights
to and from India.
The masala tea will feature a special blend of high quality natural ingredients, including Assam tea, dried ginger, cardamom, cinnamon, black pepper and cloves, with no added artificial flavours.
Lufthansa India has partnered with Chaayos, a Delhi-NCR-based Chai chain, to bring onboard special blends of the
Indian masala tea
exclusively created for the airline, said a press release.
Wolfgang Will, senior director, South Asia, Lufthansa Group, said, "We are always looking for authentic culinary offerings in our inflight services. Chaayos is an expert in customised chai and with our partnership, we look forward to our customers savouring the best of blends while onboard. The partnership with Chaayos also reflects the deep engagement that we have built with successful entrepreneurs in India and helping nurture them grow.”
The initiative is an extension of the #sayyestotheworld campaign which Lufthansa introduced in India recently to celebrate the zest of the Indian travellers to explore the world.
Lufthansa’s association with Chaayos started in 2015 as part of the Lufthansa Runway to Success initiative. Chaayos was an episodic winner and a Lufthansa Runway to Success Season 3 finalist and has become the market leader in the chai cafe space since then.