This story is from June 02, 2025
Large vision models give Quality Control a Big Brotherly spin
Ever wondered how your evening snack-time cookies turn out perfectly uniform in shape and texture? Chances are they were inspected by the cameras and AI systems built by this Chennai-based startup. Jidoka Technologies’ software tools and computer vision models help detect product defects in real-time across assembly lines. From biscuits to car gears to coconut oil bottles, its systems use multiple cameras and powerful vision models to flag anomalies and eject defective items in a flash as the products run through conveyors.
“Modern computer vision can transform product inspection as manufacturers aim for higher quality,” says Sekar Udayamurthy, co-founder and CEO. Typically factories engage workers for manual quality checks. But, they are subjective as individual workers cannot perform uniformly causing either higher wastage or higher defects. Also the process could be slow. The startup makes it consistent, faster and helps companies scale inspections. It can inspect 10,000 parts per minute with more than 99% accuracy, according to Udayamurthy.
It monitors manufacturing processes involving human workers in real time to prevent rework. Its tools can be used for various tasks including counting, sorting, label text verification, assessing inventory and suggesting improvements in the manufacturing process with analytical dashboards. Jidoka provides hardware tools along with its software and models.
Giving us a lowdown on this entrepreneurial journey, Udayamurthy informs us that he was working in a senior role in the US at Cognizant, building products for Fortune 500 clients while his co-founders, Dr Krishna Iyengar, Vinodh Venkatesan were both employed in an auto manufacturing facility in Chennai. They identified quality control as a key pain point in the manufacturing sector, which led to higher wastage and costly recalls. So they began building industry-specific AI models.
Starting with automobiles, Jidoka Technologies performs three million inspections a day across FMCG, pharmaceutical, electronics and logistics verticals for major companies like Britannia and Maruti Suzuki. “We are the only ones who give both product and process inspection on a single platform. Secondly, we are the only ones that can do it at these speeds. These are our primary differentiators,” he said.
The trio has built domain-specific vision models for each industry and holds two patents in anomaly detection and decision engine. The startup was incubated by NSRCEL of IIM Bangalore and has so far raised
19.5 crore. It raised 11 crore in Pre-Series A round from Arali Ventures. Jidoka aims to hit the $25 million revenue mark in five years time and bets on expanding its services to different verticals such as solar and semiconductors as well as geographic expansion in Australia, Europe and North America. They plan to build a platform for proactive monitoring for quality and throughput and building large vision models (LVM) to handle tasks in multiple domains. “The end-game is to create generic models that can work across customer bases,” explains Udayamurthy.
Ready to Make a Smarter Property Decision? Build Your Legacy with TOI Homes.
Israel Iran War
- US-Israel-Iran War News Live Updates: Trump says Iran 'afraid' to admit it wants a deal, claims 'they'll be killed by their own people or us'
- Iran Limits Hormuz Passage: selective access for friendly nations; UN warns on global energy flows
- Toll system in Strait of Hormuz? Iran drafts bill to charge ships for safe passage amid war
It monitors manufacturing processes involving human workers in real time to prevent rework. Its tools can be used for various tasks including counting, sorting, label text verification, assessing inventory and suggesting improvements in the manufacturing process with analytical dashboards. Jidoka provides hardware tools along with its software and models.
Giving us a lowdown on this entrepreneurial journey, Udayamurthy informs us that he was working in a senior role in the US at Cognizant, building products for Fortune 500 clients while his co-founders, Dr Krishna Iyengar, Vinodh Venkatesan were both employed in an auto manufacturing facility in Chennai. They identified quality control as a key pain point in the manufacturing sector, which led to higher wastage and costly recalls. So they began building industry-specific AI models.
Starting with automobiles, Jidoka Technologies performs three million inspections a day across FMCG, pharmaceutical, electronics and logistics verticals for major companies like Britannia and Maruti Suzuki. “We are the only ones who give both product and process inspection on a single platform. Secondly, we are the only ones that can do it at these speeds. These are our primary differentiators,” he said.
The trio has built domain-specific vision models for each industry and holds two patents in anomaly detection and decision engine. The startup was incubated by NSRCEL of IIM Bangalore and has so far raised
19.5 crore. It raised 11 crore in Pre-Series A round from Arali Ventures. Jidoka aims to hit the $25 million revenue mark in five years time and bets on expanding its services to different verticals such as solar and semiconductors as well as geographic expansion in Australia, Europe and North America. They plan to build a platform for proactive monitoring for quality and throughput and building large vision models (LVM) to handle tasks in multiple domains. “The end-game is to create generic models that can work across customer bases,” explains Udayamurthy.
Ready to Make a Smarter Property Decision? Build Your Legacy with TOI Homes.
Popular from Business
- US-Iran war: Why India is facing an LPG crisis — explained in charts
- Govt mandates switch to piped gas: Centre orders transition to PNG wherever available; here's what it says
- Regional push: Now, Airbus mulls ATR final assembly line in India after Embraer
- Bank holiday on Ram Navmi: Are banks open or closed on March 26 and 27; check state-wise list
- British Airways plans bonus for pilots for cutting fuel use under new emissions-linked plan: Report
end of article
Trending Stories
- US-Israel-Iran War News Live Updates: Trump says Iran 'afraid' to admit it wants a deal, claims 'they'll be killed by their own people or us'
- LGP and Fuel Crisis in India Live Update: 'BJP appreciates oppn's maturity at all-party meeting,' says NV Subhash; dismisses LPG & fuel price rise rumours
- ‘Didn’t you say I love you?’: Bengaluru professor proposes to girl in classroom; student hits him with slipper, video goes viral
- MP man abandons bike amid fuel rush, rides horse to office; video goes viral
06:07 Strait of Hormuz disruptions: India buys first LPG cargo from Iran in years; tanker was initially bound for China- 7th rape case against astrologer Ashok Kharat: Woman accuses him of sexual exploitation on promise of a bright career
- ‘Daalu, call me Paapu’: Bengaluru cop’s texts to ‘Lady Don’ Yashaswini Gowda spark row
Featured in Business
- UAE car insurance explained: Which one is better? Does it cover flood damage
- UDAN 2.0 scheme: How will it benefit consumers? Check key features of the aviation initiative
- Toll system in Strait of Hormuz? Iran drafts bill to charge ships for safe passage amid war
- How Iran’s hit on Qatar LNG will hit global supply to buyers like India, Pakistan; China largely secure
- Gold, silver price prediction today (March 26, 2026): Will gold rally to Rs 1.55 lakh/10 grams & silver touch Rs 2.60 lakh/kg?
03:21 'Friendly nations' only: Iran allows India, Pakistan, 3 other countries to use Strait of Hormuz amid war
Photostories
- In a sea of bling, Konkona Sensharma’s blue linen saree look feels like a breath of fresh air
- Rohit Sharma’s ₹30 crore Mumbai home is a sea-facing luxury paradise; the 29th floor balcony is the real showstopper!
- Low magnesium levels: Causes, warning signs, and the best treatment options backed by experts
- 5 small monthly rituals every couple needs for a happy, lasting marriage
- 5 morning rituals that can change your life
- Hollywood and Bollywood films and series releasing in December 2026
- Who is Dominic McLaughlin? Meet the 12-year-old actor playing Harry Potter in the 2026 TV reboot
- Bengaluru vs Hyderabad: Inside the two-city race, what data reveals
- 5 smart air fryer tricks to make everyday cooking effortless
- 8 skills that can sharpen your child’s brain this summer holiday
Up Next
Start a Conversation
Post comment