'Homebuyers demand more usable space as carpet area becomes key deciding factor'

A growing number of homebuyers are prioritizing carpet area over built-up area when evaluating residential properties, according to industry observers.

While most real estate projects in India reportedly offer carpet areas between 62% to 66% of the total built-up space, some developers are beginning to commit to higher ratios.

The carpet area, which refers to the actual usable space inside a flat, has become a significant metric for buyers concerned about value for money. Experts like Sachin Metha, managing director of Jain Housing, said that larger carpet areas provide more practical living space, often translating to better resale and rental appeal.

"With rising housing costs and changing buyer expectations, developers may face increasing pressure to shift away from maximizing built-up area toward more usable living space, and so we decided to offer a minimum of 70% in our projects," Metha said. " For us, it’s simple, why should families pay for space they can’t live in?" Metha told ANI.

Industry analysts echo the sentiment. “Carpet area is now one of the first questions potential buyers ask,” said an architect. “It directly impacts how livable a property feels, especially in cities where every square foot comes at a premium.”

While urban planners noted that RERA has helped shift the conversation. “Before RERA, terms like super built-up and loading were often confusing to buyers. Now, there's a legal requirement to clearly disclose carpet area, which has made the market more transparent.”