COIMBATORE: FundsIndia.com, a leading investment platform for mutual funds (MFs) and equities, has partnered with
Yes Bank to launch Unified Payments Interface (
UPI) on their Android
app
for MF payments.
“UPI offers the benefit of instant processing of payments and is currently the fastest way to complete mutual fund transactions, compared to net banking, NEFT and other payment methods. Investors will now be able to complete payments for their transactions in less than a minute,” FundsIndia said.
“As FundsIndia’s UPI integration supports 58 banks, a wider customer base can now take advantage of technology for smoother, quicker payments,” it said.
To start using UPI as a payment option, one needs a Virtual Payment Address (VPA). Backed by Yes Bank’s engine, FundsIndia investors can create their own VPA on the FundsIndia Android app. This VPA can be linked to a bank account held by the customer from any of the 58 supported banks. FundsIndia plans to launch UPI on their iOS platform, as well.
“UPI offers customers the fastest and most convenient way to pay for their transactions. With UPI, a customer does not have to leave the app at all to fully complete an investment transaction—reducing the time taken, as well as making it more reliable”, said Srikanth Meenakshi, co-founder and COO, FundsIndia.com.
“Going forward, with UPI 2.0 features soon be rolled out by NPCI (National Payments Corporation of India), the convenience of paperless payment mandates for products like Mutual Funds will be a big win for investors,” said Ritesh Pai, chief digital officer, Yes Bank.
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M Allirajan writes for the business section of The Times of India...
Read MoreM Allirajan writes for the business section of The Times of India. He has been tracking mutual funds and markets for nearly four years. Having worked in a business newspaper and a business magazine tracking the emerging trends in business and developments in corporate India, he believes in giving straight, simple and reader friendly content. When not following markets and developments in the mutual funds space, he reads books and listens to music.
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