Entropik raises $25 million in Series B funding

CHENNAI: Entropik, an artificial intelligence-powered market research platform provider, has raised $25 million in a Series B funding led by Bessemer Venture Partners and SIG Venture Capital. The round also saw participation of Trifecta Capital, Alteria Capital and existing investor Bharat Innovation Fund.

With this latest round, Entropik has raised $35 million in total external funding. Entropik plans to accelerate building products out of India and expanding its footprint across the US, Europe, and Asian markets.

Entropik's research platform brings quantitative surveys, qualitative research, online panels and patented emotion AI technologies under one umbrella. More than 150 global brands across finance, media, consumer goods, food & beverage, and entertainment leverage the startup's research stack.

Entropik says it has grown roughly 7x in the last two years, riding on its patented Emotion AI Technologies and driven by its expansion into the US, Europe, Southeast Asia, and the Middle East.


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