Akshay Oberoi plays a spooky prank on Emraan Hashmi

The makers of the upcoming suspense thriller Pizza (in 3D) recently came up with a unique marketing gimmick.
The film’s lead actor, Akshay Oberoi, delivered a pizza to Emraan Hashmi, which had toppings that looked like cut fingers, eye sockets and hair strands.
ALSO READ: Dipannita Sharma suffered pain for 'Pizza'
While the actor was initially repulsed, he found the promotional strategy rather innovative. The duo then got talking about supernatural experiences and Emraan jokingly said, “I’d love to meet a sexy female ghost.” The actor chatted at length with Akshay about the film in which he plays a pizza delivery boy, who gets locked in a haunted house and faces his moment of fear.
Pizza, produced by UTV Spotboy and Getaway Films, releases July 18.
LISTEN: Songs of Pizza on Gaana.com
WATCH: Pizza trailer