Singer, songwriter, beatboxer and guitarist Ed Sheeran’s eclectic blend of acoustic pop, folk, and hip-hop has become a huge hit here. His latest album X is on Indian charts and his recent tour too captivated audiences. Says Shridhar Subramaniam, President, India and Middle East, Sony Music, “Ed has developed a large fan following very quickly in India and his songs have appealed to a wide cross section of people.
I believe people were waiting for an artist in this genre. We aggressively marketed his album X and are continuing to work with his music and expect to take it to greater heights. This tour further cemented his connection with his fans here.”
READ: Ed Sheeran performs in Mumbai, parties with Bollywood stars Ed’s songs continue to feature on the charts since the release of X which has achieved double platinum status within six weeks of its release.
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